The Green Soul of the 23 Hotel: Sustainable Design and Hospitality

August 13, 2025

Balcón con muebles de mimbre y vista panorámica de las montañas al fondo.

Design eco-friendly and food-conscious with local materials

In the vibrant heart of Provence, Medellín, there is a hotel that has redefined the concept of hospitality. 23 Hotel not only offers comfort, style and design, but also breathes sustainability in every corner. Here, the luxury is not measured in excess, but in details aware that blend a contemporary design with responsible practices. From construction materials to food, going by the energy consumption and the relationship with the community, this hotel has become its operation in a declaration of love for the planet without sacrificing the guest experience.

This article is a journey through the green soul of one of the hotels most inspiring of the city, demonstrating that it is possible to enjoy an exceptional stay while contributing to a more sustainable future.

Medellin, and his new face sustainable

In the last decade, Medellín has been internationally recognized for its innovation and urban social, a process of transformation which has positioned itself as a model to follow. Today, the city gives a step further, establishing itself as a leader in sustainable tourism. Neighborhoods like Provence, with its mix of green spaces, alternative mobility, and a growing community of responsible business, are leading this change.

23 Hotel arises in this context as an example of how the hospitality industry can be an active part of the transformation of urban and environmental. Their business model demonstrates that sustainability is not just a passing trend, but the future of the industry, and a commitment to the planet can be a differentiating value to the traveler conscious.

Responsible architecture: design with purpose

The design of 23 Hotel is part of a clear premise: each architectural decision should minimize the environmental impact and, at the same time, maximize the guest experience. This is a design with purpose, where aesthetics and responsibility go hand in hand.

Key elements of sustainable design:

  • Local and recycled materials: the construction of The hotel was based on the use of materials of low environmental impact. We used wood from forests replanted, the natural stone of the region , and furniture created by artisans paisas with salvaged pieces. This choice not only reduces the carbon footprint associated with the transport, but also supports the local economy and adds cultural value to every space.

  • Natural ventilation: the architectural design of The hotel makes the most of the spring weather in Medellin. Through courtyards and a flow of air strategic, the hotel significantly reduces the need to use air conditioning, creating a cool environment and natural to the guests.

  • Efficient lighting: The use of LED light bulbs and motion sensors in common areas and hallways, ensures that the energy is only used when it is really needed, reducing the power consumption significantly.

  • Green roofs and vertical gardens: These items will not only beautify the hotel, but also play an ecological role crucial. Help regulate temperature, improve air quality and contribute to urban biodiversity.


As explains the design team of 23 Hotel: “we Wanted each square meter convey harmony with the environment and that our guests feel that your stay is also an act of care towards the planet”.

Intelligent management: clean energy and conscious consumption

One of the pillars of the green philosophy of 23 Hotel is the management of energy efficient. through technology and a commitment to renewable energy, the hotel has managed to optimize its consumption significantly.

  • Solar panels to heat the water: The hotel uses energy from the sun to heat the water, reducing the dependence on non-renewable energy supplies. This is a key measure to decrease the carbon footprint of the operation.

  • Air-conditioning systems, low-energy consumption: The use of climate technologies of last generation, together with the design that prioritizes natural ventilation to maintain a comfortable environment with an energetic minimum.

  • Monitoring digital: A system of monitoring digital allows the operations team of 23 Hotel track and adjust in real time the energy consumption throughout the building, identifying opportunities for improvement and ensuring maximum efficiency.


Thanks to these measures, the hotel not only reduces your environmental impact, but also optimizes costs, resulting in more competitive prices to the guest.

Water: a resource attention to detail

In Medellin, the water is a treasure that flows down from the mountains, and in 23 Hotel is treated with the respect it deserves. The management of this vital resource is a fundamental pillar of its sustainable strategy.

  • Aerators in faucets and showers: The use of aerators to reduce the consumption of water in the faucets and showers without affecting the pressure, a measure simple but effective which saves thousands of litres per year.

  • Rainwater collection: A system of rainwater collection allows you to use this natural resource for the irrigation of gardens and other areas not drinking, relieving the pressure on the water supply of the city.

  • Laundry eco-friendly: The laundry of the hotel used equipment, low consumption of water and biodegradable cleaning products, minimizing pollution of the water.

  • Involvement of the host: The hotel invites its guests to actively participate in the saving of water through a voluntary program of re-use of towels and bed linen.

Cuisine of kilometer zero: the taste and sustainability in the table

The restaurant and the rooftop bar of 23 Hotel follow a philosophy of kilometre zero, prioritizing local and seasonal ingredients. This approach not only ensures the freshness and authentic flavor, but also generates a positive impact on the community and the environment.

  • Support to local producers: When you purchase directly from farmers, producers and artisans of Antioquia, the hotel supports the rural economy, strengthens the supply chains of local and promotes sustainable agricultural practices.

  • Reduction of the footprint of transportation: The closeness of suppliers reduces the need to transport ingredients to long distances, decreasing significantly the carbon footprint associated with logistics.

  • Menu aware: The letter highlights dishes that reinterpret the kitchen paisa with a contemporary touch. In addition, it offers a variety of vegetarian options and vegan designed for all profiles of travellers, reflecting a vision of gastronomy in a more inclusive and sustainable.

Decoration with alma, local: arts and crafts

Beyond functional, each space of 23 Hotel tells a story. The decoration is a celebration of the talent and culture of Medellín. Art pop-up: the walls of The hotel, exhibiting works by local artists are emerging, providing a platform for their work and connecting guests with the vibrant scene.

23 Hotel – Live a unique experience in the heart of the city. Enjoy stylish rooms, fine dining and personalized service that will make your stay an unforgettable moment.

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